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About us
Your jewelry should be as dynamic as you are! We believe in you loving every part of yourself and showing it off freely.
Happy Brand gives you a way to honor the many sides of yourself. Our collection is curated with authenticity in mind for the dreamers, the rebels, the ones who redefine. Our range of contemporary and classic pieces invite you to express who you are. We know that your style can change from day to day or even hour to hour, so we designed jewelry that caters to any occasion!
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embrace every side of you
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What our customers say:
Will 100% be shopping from here again. I’m thinking of getting a pearl ring to match the necklace!
Maxime Inden
Love the items & the packaging a lot! For every mood a style! Super happy with my jewellry.
Noa de Vries
Best jewellery label ever - would recommend it to everyone! Love my good spirit chocker and it doesn't tarnish after showering or swimming!
Linda Fesenmeier
Happy cause
Supporting kids with cancer
The Happy Brand is collaborating with The Princess Máxima Center Foundation, which provides specialized care and research for children with cancer. They're donating 10 cents from each purchase to support the center's mission of curing every child with cancer while enhancing their quality of life. This partnership aids in providing essential facilities for families and advancing crucial research. Learn more at: https://foundation.prinsesmaximacentrum.nl/nl.
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5 colors available
2 colors available
Shop the look
Shop the look
5 colors available
2 colors available